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asked quite a bit… “Well how do I decide which market to invest in?” Great
question, how do you know? The first step is to narrow down the markets that
will be advantageous to invest in at all. For flippers, this isn’t as big of a
deal because you can flip properties in just about any market.
Some markets will be better than others, but
you can really do that anywhere. More so for rental properties, it’s imperative
you find a market that will actually put a profit in your pocket.
The primary factor in an advantageous rental
market is the price-to-rent ratio. You have to be able to rent a property for
enough money to cover the cost of the purchase of the house and all expenses,
and then hopefully have some left over for profit. I talked about this concept in more detail in
The 5 Fastest Ways to Lose Money with a Rental Property. Note the example of an
Atlanta property versus a Los Angeles property to understand this concept.
So, let’s say you have found a handful of
markets that have good price-to-rent ratios and, therefore, can definitely put
a profit in your pocket. Of those markets, how do you know which to choose? For
the purpose of this article, I’m only going to look at known (as of today)
investor-advantaged, larger markets and compare the advantages of those in
order to explain how the benefits of various markets differ. I’m only going to
look at the larger markets to keep it simple. There are many smaller markets
out there that would be great for investors, and you can apply what I’m about
to say to those.



